Self-Centered Self-Improvement is Dead.
Long Live Self-Development That Serves Us All™!


  • Do you wonder how integrity, happiness, personal freedom, and social responsibility got divorced?
  • Are you appalled by the vast damage this divorce has created… in us as individuals and in us as a society?
  • Do you want access to an integrated road map and specific steps you can take to reunite integrity with happiness, and personal freedom with social responsibility?

If you wonder how your quest for happiness, health, and prosperity — or our society’s — drifted so far off course, you’re going to love…The New IQ: the 6-award-winning step-by-step action plan showing everyday people, businesses and leaders how to create success, abundance and impact WITHOUT sacrificing life balance, loved ones, social responsibility or personal integrity.

Finally… integrity is the new sexy!

If you’re ready to be part of the solution — for your own sake and for our society’s sake — you’ve been waiting for The New IQ. If you’ve found the guts to rebuild your life around your authentic passions, your personal integrity and social responsibility, your life makeover begins now!

Click on any of the bullet items below for the details you want, or to gain access:

What is The New IQ?

The_New_IQ_Front_Cover_FramedFrom the White House, to the boardroom, to the privacy of our own bedrooms, and virtually everywhere in between, the missing key to solving today’s biggest issues is restorating integrity. To succeed, integrity must be stop being a fuzzy and impersonal philosophical concept, and become a practical, action-oriented and deeply rewarding way of life.

That transformation begins with understanding that integrity is 3-dimensional: it includes self-integrity, relationship integrity, and societal integrity. These aspects of 3D Integrity reflect the three innate drives we humans have that are our real recipe for life fulfillment: authenticity (being who we truly are), connection (bonding with others) and impact (positively influencing the world around us).

Practical integrity is a very specific set of key life skills. Seven of them. These aren’t merely the core ingredients for creating sustainable solutions to our current challenges in society, the economy, politics, and business. They’re equally necessary for life fulfillment, great relationships, career success, and leadership. This is what makes Integrity Intelligence (“The New IQ”) arguably the most important form of intelligence that’s needed in today’s world. It’s the form of truly useful intelligence that millions of people are searching for: the intelligence that can at last reunite authenticity, love, success, prosperity, and society, without requiring us to sacrifice our personal integrity or social responsibility.

What makes this material revolutionary, critically acclaimed, and award-winning, is that it is the world’s first complete road-tested guide to integrity-centered living, working, loving, and serving.

Dealing with today’s vast array of major challenges calls upon us, as individuals and as a society, to take a fresh look at what creates life fulfillment. It calls upon us as citizens to develop a new vision of what to look for — and require from — our leaders in government, business, advocacy groups, community organizations and the media. Most of all, it requires us to adopt a strategic way of guiding our self-development on behalf of our personal life, our work life, and our community life.

Hailed as a “once-in-a-generation” resource, this material provides the first comprehensive step-by-step roadmap for restoring the vanishing virtue of integrity… for the sake of our loved ones, our communities, our businesses, our society, and our own personal wellbeing. Going far beyond being a typical self-help book, this strategic integrated action plan provides a socially responsible road map for attaining personal, relationship, and career fulfillment during difficult times, without sacrificing ethics and integrity. It marks the dawn of the era of Integrated Human Potential™.

Here at last is your guide to “Self Development That Serves Us All™.” The 2019 edition of this complete guide lays out:

  • The hidden factors that have REALLY been holding you back from happiness, authenticity, love, leadership, and prosperity.
  • The secrets that “Natural Developers” intuitively use to create sustained happiness & life fulfillment, that you too can use on purpose to get the same results.
  • A startlingly efficient way to upgrade your life fulfillment, love, abundance, job satisfaction, business profitability, social responsibility, leadership and integrity… all at the same time.

This material lays out the antidote to the greed, entitlement and toxic self-centeredness causing the economic and social problems we continue to suffer from, as individuals and as a society. Truly transpartisan in its focus, its timeless wisdom has been embraced across the political, faith, and ideological spectrums (except of course for the radical extremists at both ends of these spectrums).

Does all of this sound like more than a single resource can provide? It isn’t. The book that is the core of this material received whopping six book awards in an unheard-of diversity of categories and scores of endorsements by experts verify that this is the real thing.

Are YOU ready for a fresh look at life fulfillment and social responsibility that can protect you from continuing to be psychologically crushed by our current crises? You are moments away from discovering what may well be the most important integrated self-development resource that is currently available.


“I left a copy of The New IQ in the waiting area where I work and the book disappeared — all of the other books in the waiting area were still there. So, I put out another copy of your book there. It, too, disappeared. The third copy disappeared as well. The next time, I put a note on it indicating that the book is available online and through bookstores, and all four copies were returned within a few days! I would take this as a sign that there is hunger for this material. I ordered a number of copies of The New IQ workbook to put in the waiting room as well!” ~Constance Wells, Senior Vice President, Walt Disney


The Core Message

We All Know Integrity Deficits are Rampant Today in All Parts of Society & the World: Our massive integrity problems have been caused by massively distorted ideas about what creates fulfillment. The most powerful path for restoring integrity thus starts with understanding what creates true and lasting fulfillment.

  • You Were Born with Three Core Drives: 1) Authenticity is your innate drive to be who you truly are. 2) Connection is your innate drive to bond with others. 3) Impact is your innate drive to influence the world around you.
  • Do You Really Want to Experience Fulfillment? If so, it’s time to learn how to live in integrity with all three of your core drives, not just one or two of them.
  • Do You Really Value Integrity?True authenticity requires self-integrity. Nourishing, productive and durable connection requires relationship integrity. Positive impact requires societal integrity: integrity with the collectives of which you are a part, from your own family to the earth itself. Those who truly value integrity become good at making personal choices, and co-creating solutions with others, that simultaneously serve “we,” “me” and “us all.” This is 3D Integrity: the only sustainable path to a fulfilling future for us as individuals, for our relationships, for our society, for humanity as a whole, and for our planet.
  • Is There a Reliable Path to Integrity-Centered Fulfillment? A clinical and organizational psychologist since the 1980s, Dr. David Gruder’s clients taught him an incredibly important secret: Those who naturally attain high levels of integrity-centered fulfillment intuitively develop seven very specific life skills in place of the automated survival habits they developed as children and carried into adulthood. Based on having learned how to successfully teach these “WisePassions™” to thousands of others in keynotes & training programs for a wide range of helping professionals, businesses and leaders, Dr Gruder’s material shows YOU how to create integrity-centered life fulfillment while also inspiring the same in your chosen spheres of influence.

In it you’ll discover the profoundly practical ways that Natural Developers create happiness & life fulfillment without sacrificing personal integrity or social responsibility, and a step-by-step how to do this yourself. (It even includes a section on Energy Psychology Self-Help basics that provides you with step-by-step-by-step instructions in a particularly powerful set of cutting-edge self-development tools to help you rapidly blow through blocks that may be sabotaging your success.)

This material is NOT another self-improvement method. It is a complete roadmap for integrity-centered living, loving, working and serving. It is designed to help you coordinate your personal, relationship or leadership development like nothing else you have seen. It was created to enable you to finally get the most out of ANY self-improvement books, methods, workshops, & professional facilitation you use! This resource is not for using once and put away — it is for helping you stay on track… FOR THE REST OF YOUR LIFE. It is truly Strategic Integrated Self-Development™.

The 6 book awards The New IQ integrity book received


Topics List
(Key Questions This 6-Award-Winning Material Answers)

  1. What does it take to feel truly authentic, lovable and to make a difference?
  2. Is integrity merely a vague philosophical concept that no one can actually define?
  3. Can I really do intentionally what natural developers do intuitively?
  4. What are the most valuable perspectives about how to live life that are revealed by looking at development with a rear view mirror?
  5. What causes us to sacrifice our authenticity and our sense of right and wrong?
  6. What are the five universal survival strategies that we come to think of as ‘who I am’?
  7. How can I acquire some clues about my own hidden survival plan?
  8. How can I discover why my past is limiting my present without having to go through years of soul searching or psychotherapy?
  9. What prerequisites must I meet as an adult in order to feel lovable, worthy and safe?
  10. Is there a predictable rhythm to my development that I should know about?
  11. What is life’s way of inviting me into deeper integrity, fuller authenticity, more effective and fulfilling connection with others, and greater contributions to the world?
  12. How do we deal with life until we know how to do what natural developers do?
  13. Isn’t there an easier way to develop than by doing deep inner work on ourselves all the time?
  14. Isn’t it normal to just want to take a break sometimes?
  15. Is there a single set of core life skills that personal, relationship, leadership and integrity development all depend upon?
  16. What is the key to responding to everything life throws at me with self-responsibility, humility and receptivity?
  17. What is the key to maintaining the abundance of life energy I need for authenticity, connection and service?
  18. What is the key to telling the difference between truth, partial truths and lies?
  19. What is the key to turning difficult life experiences into blessings rather than baggage?
  20. What is the key to expressing my inner light, gifts, deepest truths, and creativity without self-censoring and holding back?
  21. What is the key to co-creating more fulfilling, collaboration-based, productive, and resilient personal and work relationships than I ever thought possible?
  22. What is the key to accurately co-discovering and fully serving the collective highest good?
  23. How can someone in my position in life make a meaningful difference in helping to create a new era of personal, relationship, collective and leadership integrity?

The Implementation Guide is a self-guided curriculum that is divided into 10 sequenced modules that enable you to discover & embody your own answers to the above questions in all aspects of your life: at home & at work, in your relationships & your community. It is your key to guiding your Strategic Integrated Self-Development throughout your life… no matter what resources you choose to use to facilitate your integrated personal, relationship & leadership development.


The New IQ Video Short

Click the “play” button (“>”) in the video below for a brief two minute intro to The New IQ. Then share the link to this video with everyone you know…


Implementation Guide

Each of the 10 manageable modules in the 2019 version of this material includes videos, reading, self-assessments and action projects that help you put this material into action in your personal and work life…

  • Introduction and Orientation
  • Module #1: Discovering Your Current Relationship With Each of Your Three Core Drives (Authenticity, Connection, Impact)
  • Module #2: Mapping Your Survival and Redemption Plans That You Will Be Outgrowing During Your Makeover
  • Module #3: Upgrading Your Teachability WisePassion
  • Module #4: Upgrading Your Self-Care WisePassion
  • Module #5: Upgrading Your Discernment WisePassion
  • Module #6: Upgrading Your Harvesting WisePassion
  • Module #7: Upgrading Your Power WisePassion
  • Module #8: Upgrading Your Synergy WisePassion
  • Module #9: Upgrading Your Stewardship WisePassion
  • Module #10: Anchoring Your Makeover Successes and Creating a Plan for Continuing From Here
  • Energy Psychology Self-Help Basics
  • Going Further

3 Ways to Get the Most From This Material

  1. Do It Yourself: Complete your 3D Life Makeover by yourself using this material on your own.
  2. Do It With Others: Complete your 3D Life Makeover in a 3D Integrity Circle — a mutual support group that you create with others in your area (or online) who are also using this material.
  3. Do It With a Facilitator: Complete your 3D Life Makeover with the assistance of a helping professional (individually or in a Thrill of Living MasterMind™).

If you are a helping professional who is interested in making this online program available to your clients as a supplement to the work you’re doing with them, or in becoming certified as a Thrill of Living Makeover class Facilitator or Trainer, contact us for more information. Click the blue “Contact” button at the bottom of the page or click HERE.


What Influential People Say About The Integrity Guide to Having It All

Here are but a few of the many kudos that The New IQ integrity book received from people in all walks of life, in addition to having won SIX prestigious book awards in a uniquely broad range categories, and having received universally enthusiastic endorsements from leaders in an unusually wide range of fields…

“If this material was out sooner, we might not have fallen into the economic quagmire we are currently trying to crawl out of.”
Barton Goldsmith, Ph.D., PBS radio show host, syndicated columnist, Emotional Fitness book series author

“A once-in-a-generation framework, galvanizing the human spirit toward a more positive and evolutionary future, and igniting our inner sense of conscientiousness, honor and integrity.”
Lee Pulos, Ph.D., author of The Power of Visualization and The Biology of Empowerment

“Easily the clearest roadmap for putting one foot in front of the other in the marathon of living closer to our ideals and vision in the raw reality of our day-to-day existence.”
Paula Newby-Fraser, 8-time Ironman Triathlon World Champion, and “Greatest All-Around Female Athlete in the World” by ABC’s Wide World of Sports

“Profound, yet incredibly easy to digest – I could barely put it down. I wouldn’t be at all surprised if ‘Dr. David Gruder’ became a household name as the person who spearheaded a massive transition and transformation in our individual, relational and societal integrity and wholeness.”
Constance Wells, Senior Vice-President, Walt Disney Studios Motion Pictures

“If you only do one thing this year for your development as a truly three-dimensional human being, this is the thing!”
George J. Pratt, Ph.D., Chairman, Psychology, Scripps Memorial Hospital La Jolla; Coauthor, Instant Emotional Healing: Acupressure for the Emotions

“Leaders need an integrity check-up and Dr. David Gruder is just the man to do it. Too many well-meaning leaders haven’t made the connection between their personal and relationship development and their effectiveness in the collective arena. Dr. Gruder’s simple yet powerful integrity model provides a much-needed shot in the arm.”
Ken Blanchard, co-author of The One Minute Manager® and Leading at a Higher Level

“Deals out world peace as a state of mind. By returning integrity to the top of what we worship, replacing money and power, Dr. Gruder ushers in the Manifesto of World Peace for the unborn generations of the Global Village in all countries. Those who ignore his material place integrity lower on their agenda and have lower IQs as a result. Those who utilize his material, regard integrity as their priority in parenting, relationship, leadership, career and religious thought.”
BJ Dohrmann, inventor of Super Teaching, Chairman of CEO Space International (formerly IBI)

“As a radio host I read thousands of self-help books, but I consider this the only indispensable one, and I can’t recommend it enough…”
Suzanna Axisa, life coach and former radio host of Lanto’s Lantern for the discerning self-helper

“If more people understood Dr. Gruder’s definition of synergy, and the difference between compromise and true win-win collaboration, we could see a lot more happy marriages and a lot fewer wars.”
Shel Horowitz, award-winning author of Principled Profit: Marketing That Puts People First, founder of the Business Ethics Pledge,

“The world’s first complete step-by-step guide to developing integrity. Integrates the worlds of personal, relationship and leadership development more tightly, compellingly and practically than any other book has ever done. A must read for anyone who wants to make a difference.”
Robert Schwarz, Psy.D. National Director of Mars Venus Workplace Seminars, Executive Director of the Association for Comprehensive Energy Psychology

“Any human resources executive in the role of being the organization’s moral compass or ‘canary in the coal mine’ should make this a must-read, among the more standard business literature.”
Victoria Berger-Gross, former Senior Vice President of Human Resources, Tiffany & Co.

“A practical resource by a pragmatic visionary, Dr. Gruder offers a powerful lens that reframes many of the problems that vex us today, from our most intimate personal relationships to the international issues that now plague humankind, casting them in a light that makes creating more useful breakthroughs possible.”
Robert W. Fuller, Ph.D., co-founder of The Hunger Project, former president of Oberlin College.

“Right on target! If policy makers and leaders from both the developed and developing world took Gruder’s words of wisdom to heart, we would see less political game playing and rhetoric on the international stage and a real movement towards fulfilling the human rights and dignity of vulnerable populations in our world.”
Aileen Kwa, co-author of Behind the Scenes at the WTO (World Trade Organization): The Real World of International Trade Negotiations

“Goes beyond the usual self-understanding or self-help book by showing the individual how to function with integrity not only in her or his immediate surroundings, but, as well, as a contributing part of the larger society.”
Robert L. Hilliard, Ph.D., former chief of Public Broadcasting at the Federal Communications Commission (FCC)

“Brings clarity to the complexities of personal development that is not available from any other source. An excellent step-by-step guide for finding one’s own formula for a complete, confident and productive life. A most excellent and important read, both for today’s leaders and the leaders of tomorrow.”
Mort Mondale, retired National Educational Association professional development specialist; brother of former Vice President Walter Mondale

“The resource of the decade! This long-overdue system for dealing with all of today’s hugely damaging social and political issues through upgrading our understanding of integrity offers the gold it would otherwise take ten other books to reveal.”
C. Norman Shealy, M.D., Ph.D, Founding President, American Holistic Medical Association; President, Holos University Graduate Seminary; author of numerous books and articles

“A smart, thoughtful, well-written resource for developing and sustaining integrity, with practical applications and clear direction for the reader… a sorely needed book in these morally and ethically ambiguous times.”
Belleruth Naparstek, author of Invisible Heroes: Survivors of Trauma & How They Heal; and creator of the Health Journeys guided imagery audio series

“You can read 10 self-help books or you can utilize this material, which is much more than a self-help book. This compassionate guide is full of practical wisdom for becoming complete human beings.”
Larry Stoler, MSSA, Ph.D., psychologist, social worker, former president of the Association for Comprehensive Energy Psychology

“This splendid material on heart-smart technology, also called emotional intelligence, nurtures the analytical mind and emotional body, the individual and the collective.”
Bryan Flournoy, “Making It All Click” Visionary Series show host

“Organizes the many steps in personal, relationship and leadership development into a unified whole, explaining how they fit into a grand developmental scheme. David’s insights may result in him one day being regarded as ‘The Sigmund Freud of the twenty-first century.'”
Dawson Church, PhD, author of Soul Medicine and The Genie in Your Genes; co-founder of the Soul Medicine Institute

Dr. Gruder looks forward to you letting him know what YOU have to say!


Special — Click below: